SupplySide Connect - Food Science & Ingredients Supplier Directory is part of the Informa Markets Division of Informa PLC

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For Sellers

What is SupplySide Connect?

SupplySide Connect is the official directory of SupplySide West and SupplySide East and a supplier, manufacturer and product database highlighting exhibitor offerings.  The Connect platform provides information to buyers to assist in extending their trade show experience online and throughout the year.  

Why should you use SupplySide Connect?

SupplySide Connect allows the SupplySide West and SupplySide East attendee audience to easily request more information about specific ingredients, products and services. When the SupplySide audience is looking for new ingredients for their product innovation, SupplySide Connect will often be a first stop to find suitable suppliers.  Having a robust product listing allows your company to be noticed by potential buyers and even schedule appointments onsite at SupplySide events.

Discover SupplySide Connect's Unique Offerings
As an exhibitor at any of the SupplySide events, you receive access to the SupplySide Connect Basic Package. This allows SupplySide attendees (as well as organic site traffic) to see your basic information as well as your location at any of the upcoming SupplySide events. Upload an unlimited quantity of products under this free listing, which remains live for a year—giving you maximum visibility to a global audience.

SupplySide Connect also offers a full dashboard powered by Google Analytics [a part of the Premium Package] to see the performance of your listing/products, unlimited uploads of video and other company content, and prioritization in search results and category listings. 

Basic Package

Includes unlimited product uploads of your ingredients/products/services for free for SupplySide exhibitors, and only $495 for non-exhibitors. Other features included in this package include:

  • Company Listing
  • Contact Information
  • Company Description
  • Up to 50 ingredient/product/service categories
  • Unlimited Ingredient/Product/Service uploads
  • ‘Request Info’ Function Enabled

Premium Package

For the affordable price of $795 a year for all SupplySide West and SupplySide East exhibitors, and $1495 for non-exhibitors, you can upgrade to the premium package for more enhanced features. Package includes EVERYTHING in the Basic Package plus:

  • Dashboard and Metrics
  • Logo in Company Listing
  • Upload files (PDF, Doc, etc.)
  • Upload video
  • Category Prioritization

Premium Add-Ons

Take your SupplySide Connect listing to an even higher level of engagement and increase your audience with these premium features that can be added to the Basic or Premium packages:

  • Home Page Sponsor
    • Placement on the Home Page allows visitors to discover you FIRST and to widen your audience engagement. Sponsorship includes:
      • Placement on Home Page for 12 months
      • Only 10 available at $7500/year
  • Exclusive Product Category Sponsorship
    • Be the first featured when visitors search your category. Sponsorship includes:
      • First 4 products displayed on page are yours
      • Banner ad appears on top of the category that you sponsor
      • Sponsor recognition in product/service listing
      • $5000/year
  Basic Package BEST VALUE!

Premium Package

$795/year for SupplySide exhibitors

$1495/year for non-exhibitors

SupplySide Connect Features: Free for all SupplySide exhibitors
$495/year for non-exhibitors
Access to Analytics Dashboard
Company Listing X X
Company Logo   X
Product Categories Up to 50 Up to 50
Product Uploads Unlimited Unlimited
Catalog / Marketing
Material Upload
Video Upload (YouTube, Vimeo)   X
‘Request Info’ Function Enabled X X
Marketing and Trends
Dashboard access
Category Prioritization   X


To get started with SupplySide Connect, please


contact Danica Cullins, VP Sales – Health & Nutrition, at [email protected] or call (480) 281-6713