Custom Molding

When companies embark on a custom packaging project, the brand managers and creative team are often focused on the art and aesthetics of the finished package; the company molding the new bottle, however, is probably more focused on the science and engineering. Both elements are equally important in creating a successful package that meets requirements for appearance, performance, cost and availability. That’s why it is critical for brand owners and bottle manufacturers to work in partnership to ensure a custom bottle meets all the criteria necessary for success.